OK, I know I’ll get stick for this, but I’m happy to admit that I’m a teacher and that I enjoy the long summer holidays. There we go, I’ve said it and come out into the open, so let’s move on!
Seriously though, having an extended holiday during the summer is a real perk of the job (perhaps the only perk of the job?). It’s wonderful to find time to read, to learn, to soak up information, and start planning ahead.
The two books I’ve enjoyed most during the summer have been “The Thank You Economy’ by Gary Vaynerchuk, and “The Art of Non-conformity” by Chris Guillebeau. The latter book has inspired me to have a look next at “Escape From The Cubicle Nation” by Pamela Slim. I’ve just been watching a couple of Pam’s videos, and for the first time I heard the term “side hustle”.
The term is new to me, but the concept is not. Basically it means to have another way of making money “on the side” in addition to your day job. If I use that definition of the term then I’ve always had side hustles. When my children were small, in order to make ends meet I had at least two side hustles always on the go. After my day in the classroom I would go to work as a youth worker, or do some private tutoring, or exam marking.
Recently I took on a second job as lead teacher in a tuition centre. I started off working for a regional company and then went it alone. I’ve also been learning how to trade on the foreign exchange markets and the stock exchanges. I’ve yet to make any serious money with the trading, but when I do have more time to devote to it I know that it will be successful.
Since November 2010 my serious side hustle has been internet marketing. On average I devote 10 – 15 hours a week to developing my blogs and the relevant content, and the more I do the more I seem to enjoy it.
Pam Slim emphasised a number of points about the side hustle including; – it should be seen as the way forward; everybody should be thinking about this; and it is a fall-back option if your main job disappears (the assumption is that nothing is guaranteed, and we are all effectively ‘self-employed’).
Years ago my side hustles were a necessity as they ensured that we could afford to put food on the table. These days the emphasis has shifted – I now see my side hustle as preparation for a future career change. It’s become part of my life plan, and the vision for my future.
So what’s your side hustle? What are you doing to prepare for the future? When considering your options you should be aiming to hit your ‘sweet spot’ as described by Jim Collins in his book “Good to Great”. It’s that overlapping point where the three key points overlap – (1) what you love to do, (2) what people will pay you to do, and (3) what you are genetically encoded to do.
This is where we turn Big Dreams into the Big Reality.
p.s. If, like me, you want to include internet marketing as a key side hustle then you need to learn from the best. I really do recommend membership of the Internet Marketing Review, of which I’ve been a member for several years. To take advantage of a two month trial simply click on the link under ‘Recommended Resources’ on the right hand side of this page.